Week 2 EOC: Boston Consulting Group - Video Games

    Every market has numerous ups and downs over time, the gaming industry is no different. Trends come and go and not all systems can keep up. Nintendo may end up being a rising star this year according to this quote from the guardian: "This could all lead to a steep rise in titles that seek to challenge and entertain both parents and children together – a sort of Pixar effect. Of course, Nintendo has operated in this space for years." (http://www.theguardian.com/technology/2015/jul/23/16-trends-that-will-change-the-games-industry). Nintendo may make a huge comeback this year with games that are fun for the entire family. Indie gaming also seems to be on the rise: " instead of producing niche titles for small audiences, indie teams are now working with console platform holders and Steam communities to create genuine crossover smashes." (http://www.theguardian.com/technology/2015/jul/23/16-trends-that-will-change-the-games-industry). This could become a huge cash cow for game developers to fund larger titles down the road. Finally, gaming companies is beginning to blur the lines between playing video games and social media: "a new generation of games is exploiting improvements in broadband connectivity and networking features to make more dynamic social experiences." (http://www.theguardian.com/technology/2015/jul/23/16-trends-that-will-change-the-games-industry). Games seem to be bringing more and more people together every day, which is a huge plus for the gaming industry.